Programming Our LivesISBN: 0275990206
In this timely examination of television and American identity, Cummins and Gordon take readers on an informed walk through the changes that TV has already wrought-and those still likely to confront us. By focusing on the development of television within the cultural context that surrounds it, and drawing on such phenomena as quiz shows, comedy hours, the Kennedy assassination, the Olympics, sitcoms, presidential ads, political debates, MTV, embedded journalism, and reality TV, the authors reveal television's impact on essential characteristics of American life.